Privacy Policy

Last Updated: July 1, 2026

This Privacy Policy explains how Fomo.gifts, operated by Digital Alchemy Group, LLC (“Fomo.gifts,” “we,” “us,” or “our”), collects, uses, shares, and protects your personal information when you visit our website, create an account, place an order, upload personalization details, subscribe to our emails, contact us, or otherwise interact with our store.

By using our website, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information that you provide directly to us, information collected automatically when you use our website, and information from third-party services that help us operate our store.

Information You Provide

Depending on how you use our website, we may collect:

Your name
Email address
Phone number, if provided
Billing and shipping address
Order details and purchase history
Account login details
Customer support messages
Contact form submissions
Newsletter signup information
Product reviews, photos, videos, or other content you submit
Photos, names, text, artwork, or other personalization details uploaded for custom products

Information Collected Automatically

When you visit our website, certain information may be collected automatically, including:

IP address
Browser type and version
Device type
Operating system
Pages viewed
Products viewed
Referring website or traffic source
Approximate location based on IP address
Shopping cart and checkout activity
Cookie and tracking technology data

2. Customer Photos & Personalization

Many of our products are personalized using photos, names, text, artwork, or other details that you upload or provide during checkout.

We use customer-uploaded photos and personalization details only as needed to:

Create and fulfill your custom order
Review the accuracy of your personalization
Communicate with our suppliers or fulfillment partners
Provide customer support
Resolve order issues, disputes, refunds, or replacement requests
Process reorders requested by you
Comply with legal, tax, accounting, or business obligations

We do not sell your uploaded photos, personal images, or custom personalization details. We also do not publish or use your uploaded content for advertising, social media, product listings, or marketing without your permission.

Customer-uploaded photos and personalization information are retained only as long as reasonably necessary to fulfill orders, provide customer support, process reorders requested by the customer, resolve disputes, and comply with legal obligations. After that, they may be securely deleted.

Please avoid uploading images or content that you do not have the right to use.

3. How We Use Your Information

We may use your information to:

Process and fulfill orders
Create personalized products
Provide order confirmations, shipping updates, and customer service
Manage customer accounts
Process payments and prevent fraud
Respond to questions, support requests, or contact form submissions
Send newsletters, special offers, discounts, and order follow-up emails
Improve our website, products, customer experience, and marketing
Analyze website traffic and shopping behavior
Display product reviews or user-submitted content
Protect the security and integrity of our website
Comply with applicable laws, regulations, tax rules, and legal obligations

4. Customer Accounts

Customers may create an account on Fomo.gifts to view order history, manage account information, save addresses, and track purchases.

You are responsible for keeping your account login details secure. If you believe your account has been accessed without permission, please contact us immediately.

5. Orders, Payments & Checkout

Our store is built on WordPress and WooCommerce. When you place an order, we collect the information necessary to process your purchase, including your contact information, shipping address, billing details, order information, and product customization details.

Payments are processed securely through Stripe. Stripe may support payment methods such as credit cards, debit cards, Apple Pay, Google Pay, Amazon Pay, and other available payment options depending on your device, location, and checkout settings.

We do not store your full credit card number on our servers. Payment information is handled by Stripe and its supported payment providers according to their own privacy and security practices.

6. Shipping, Fulfillment & Suppliers

To fulfill your order, we may share necessary order information with our suppliers, production partners, shipping carriers, and fulfillment providers.

Our current primary supplier is MadeMine.com, and we may use additional suppliers, production partners, or fulfillment services in the future.

The information shared with fulfillment partners may include your name, shipping address, product details, and personalization files or instructions needed to produce and deliver your order.

7. Email Marketing & Order Follow-Ups

If you subscribe to our email list, join the FOMO VIP Club, place an order, or choose to receive updates from us, we may send you emails about special offers, discounts, sales, new products, order follow-ups, and related updates.

We use VBOUT to help manage newsletters and order follow-up emails.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link at the bottom of our emails. Please note that even if you unsubscribe from marketing emails, we may still send transactional or service-related emails, such as order confirmations, shipping updates, account notices, or customer support messages.

8. Reviews, Photos, Videos & User Content

Customers may be able to submit product reviews, ratings, photos, videos, testimonials, or other content related to their purchases.

If you submit a review or other public-facing content, that content may appear on our website or in connection with the product you reviewed. Please do not submit private information, sensitive personal details, or content you do not want others to see.

We may moderate, edit, reject, or remove reviews or user-submitted content that violates our policies, contains inappropriate material, or appears fraudulent or misleading.

9. Analytics & Website Performance

We use analytics tools to understand how visitors use our website, improve the shopping experience, measure marketing performance, identify technical issues, and make better business decisions.

These tools may include:

Google Analytics
Rybbit Analytics, hosted on our own VPS infrastructure at analytics.alchemize.cloud

Analytics tools may collect information such as pages visited, products viewed, device type, browser type, traffic source, approximate location, and interactions with our website.

Our use of self-hosted analytics helps us better understand website performance while maintaining additional control over certain analytics data.

10. Cookies & Tracking Technologies

Fomo.gifts uses cookies and similar technologies to operate our website, remember preferences, support shopping cart functionality, analyze website traffic, improve performance, and support marketing or advertising features.

Cookies may be used to:

Keep items in your shopping cart
Remember account login sessions
Save cookie preferences
Understand website usage
Improve website speed and functionality
Measure marketing and advertising performance

You can manage cookie preferences through the cookie consent tools available on our website, where applicable. You may also control cookies through your browser settings. Disabling cookies may affect certain website features, including cart, checkout, account login, or personalization tools.

11. How We Share Information

We do not sell your personal information in the traditional sense. However, we may share necessary information with trusted third parties who help us operate our store and provide services to you.

We may share information with:

Payment processors, including Stripe
Suppliers, production partners, and fulfillment providers
Shipping carriers
Email marketing and communication platforms, including VBOUT
Analytics providers, including Google Analytics and Rybbit Analytics
Website hosting, security, and technical service providers
Customer support tools
Professional advisors, such as accountants, attorneys, or consultants
Government authorities, regulators, or law enforcement when required by law

We may also share information if necessary to protect our rights, prevent fraud, enforce our policies, investigate security issues, or comply with legal obligations.

12. Data Retention

We keep personal information only as long as reasonably necessary for the purposes described in this Privacy Policy, including to fulfill orders, provide customer support, maintain business records, comply with tax and accounting obligations, resolve disputes, prevent fraud, and meet legal requirements.

Customer account information is generally retained while the account remains active or as needed to provide services. Order records may be retained for legal, tax, accounting, and business purposes.

Customer photos and personalization details are retained only as long as reasonably necessary to fulfill orders, provide support, resolve issues, process requested reorders, and comply with legal obligations.

13. Security

We take reasonable steps to protect personal information from unauthorized access, misuse, loss, disclosure, alteration, or destruction.

However, no website, payment system, or method of electronic transmission is 100% secure. While we work to protect your information, we cannot guarantee absolute security.

14. Your Choices

Depending on your location and applicable law, you may have choices regarding your personal information, including the ability to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of certain personal information
Opt out of marketing emails
Manage cookie preferences
Request a copy of certain personal information
Object to or restrict certain processing activities, where applicable

To make a privacy request, please contact us at: Contact Support Page

We may need to verify your identity before processing certain requests.

15. California & U.S. State Privacy Rights

Depending on where you live, including if you are a California resident, you may have certain privacy rights under applicable state privacy laws. These rights may include the right to know what personal information we collect, the right to request deletion or correction, the right to receive a copy of certain information, and the right to opt out of certain uses of personal information.

We do not sell personal information for money. If our use of cookies, analytics, advertising, or similar technologies is considered a “sale” or “sharing” under certain privacy laws, you may have the right to opt out through our cookie preferences tool or by contacting us.

We will not discriminate against you for exercising your privacy rights.

16. International Visitors & GDPR Rights

If you are located outside the United States, including in the European Economic Area, United Kingdom, or Switzerland, please note that your information may be processed in the United States or other countries where our service providers operate.

Depending on your location, you may have rights under applicable data protection laws, including the right to access, correct, delete, restrict, or object to certain processing of your personal information. You may also have the right to data portability and the right to withdraw consent where processing is based on consent.

To exercise these rights, please contact us at: Contact Support Page

17. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided us with personal information, please contact us so we can take appropriate action.

18. Third-Party Websites

Our website may contain links to third-party websites, services, payment providers, social media platforms, or other external resources.

We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review their privacy policies before providing personal information.

19. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, website, legal obligations, technologies, or privacy practices.

When we update this policy, we will revise the “Last Updated” date above. Your continued use of our website after any changes means you accept the updated Privacy Policy.

20. Contact Us

If you have questions about this Privacy Policy, your personal information, or your privacy rights, please contact us:

Fomo.gifts
Operated by Digital Alchemy Group, LLC
Email: Contact Support Page